Venice: A Day of Fashion Talks - Iuav University – Tolentini
A day of
fashion talks took place again this year with the title, Is Italy Trendy –
part II - Changing the Rules of the Game, reflections around the
themes that define Italian fashion. Marking the end of the academic year of Fashion/Design, the
talks were a project organized by Universita Iuav di Venezia and
Rivista Studio, curated by Maria Luisa Frisa, fashion historian,
author and director of the degree course in Fashion/Design, Rivista Studio’s Federico Sarica,
Cristiano Seganfreddo, innovator and creative entrepreneur, in collaboration
with Promemoria. Celebrating ninety years of IUAV University of Venice –
1926-2016 – the Fashion at Iuav events also celebrated ten year of the Fashion/Design course with the publication of the book Desire and Discipline –
Designing Fashion at Iuav – 2005-2015, edited by Maria Luisa Frisa with Saul
Marcadent and Gabriele Monti and published by Marsilio 2016.
Above.
The entrance to Iuav University – Tolentini campus, it was designed
in the 1980s by Carlo Scarpa behind which is the sixteenth century ex-convent of the Tolentini Church
designed by Vincenzo Scamozzi, the complex is the seat of rector’s office, the Faculty of
Architecture and a Central Library, and the venue for the days events.
Is Italy
Trendy – part II - Changing the Rules of the Game
Maria Luisa
Frisa greets guest speakers and organizers
Cristiano
Seganfreddo, Federico Sarica and Gianluca Cantaro
11a.m. -
Talks
Introduction
Is Italy
Trendy – part II - Changing the Rules of the Game
Politica Industriale
Sistema Moda Italia’s Michele Bocchese,
Ermelinda Damiano, president of Venice City Council, Cristiano Seganfreddo, Federico
Sarica, CNA Federmoda’s Antonio Franceschini, Maria Luisa Frisa, Claudio Marenzi
president Sistema Moda Italia, Alberto Ferlenga rector Universita Iuav di
Venezia.
11.30 a.m. -
Talks
Book
Presentation
Desire and Discipline –
Designing Fashion at Iuav – 2005-2015, edited by Maria Luisa Frisa
with Saul Marcadent and
Gabriele Monti
Marsilio – 2016
Cristiano Seganfreddo, Universita
Iuav di Venezia’s Marco De Michelis, Pitti Immagine’s tutorship
director Riccardo Vannetti and Vogue Italia’s Sara Maino.
Sara
Maino and Riccardo
Vannetti
Gabriele
Monti and
Maria Luisa Frisa
Coffee
Break
Marzia Narduzzi and Michele Bocchese
Mario Lupano and Fiorella Bulegato
Venezia da Vivere’s Laura Scarpa and Lorenzo Cinotti
12 p.m. – Talks
Between Designing and Teaching Fashion
Marvielab designer Mariavittoria Sargentini, Maria Luisa Frisa, Sergio Zambon designer, L’Officiel Italia’s Gianluca Cantaro, Serienumerica’s designer Maria De Ambrogio, Boboutic’s designer Cristina Zamagni, and Rossana Passalacqua stylist, fashion
editor, fashion consultant.
Barbara Corvatta and
Cristiano Toraldo di Francia
2 p.m. – Lunch
Vegetarian Lunch catered by Vintiotto
Ethel Lotto, Maria Tonella, Elda Danese and Wendy Pasinato
Francesco De Luca and Claudia Carniel
Valeria Regazzoni
3 p.m. – Talks
Archival and Intellectual Property: the Value of Patrimony of the Imagination
and Storytelling
Marie Claire Italia’s Antonio Mancinelli, Manuela Rossi, director
Musei di Palazzo dei Pio, Carpi, Erilde
Terenzoni, regional secretary MiBACT
and superintendent Archivi del
Veneto, Andrea Montorio, CEO
Promemoria and Sergio Tamborini, CEO
Marzotto Group.
Sergio Tamborini
Maja and Alma Spinelli and Maria Bonifacic
Elda Danese
4
p.m. – Talks
New
technologies: artisanal know-how
Frizzifrizzi’s
Simone Sbarbati, Piergiorgio Silvestrin,
VP CNA Federmoda and Lyddawear, Clara Tosi Pamphili, Flash Art and Artribune, Marsell’s Mirko
Rizzi, Silvia Schirinzi, Rivista Studio and Alessio de’Navasques, A.I. Artisanal Intelligence.
Clara Tosi Pamphili
Universita Ca’ Foscari Venezia - Stefano Micelli
5 p.m. - Talks
Teaching fashion in Italy: situation and challenges
Mario Lupano, Università Iuav di Venezia, Lupo Lanzara, Accademia di
Costume e Moda Roma, Nicoletta Morozzi, NABA Milano and Marta Casadei, Rivista
Studio, Il Sole 24 Ore.
Lupo
Lanzara - prepares for the talk
6
p.m. – Talks
Visual
Culture: Art Practices in Fashion
Art
critic and curator Milovan Farronato, Marios, designers, Mayo Loizou and Leszek
Chmielewski and artist Paolo Gonzato
7p.m.
– Talks
Image
Makers
M/M Paris, graphic design studio art director, Mathias Augustyniak, Davide
Fornari, SUPSI, Maria Luisa Frisa, Michael Amzalag, M/M Paris and Roberto
Zancan Università degli Studi di Ferrara.
8.30
p.m. – Light Dinner
The light dinner was
catered by Aristortele come fare filosofia col cucchiaio, pastry chef
Maddalena Borsato and young philosopher Jacopo Giacomoni together create clever, amusing, humorous intellectual philosophical takes on
traditional pastries. Artistortole is a play on words – philosopher
Artistole and tortele meaning cakes in Italian.
Above. The specially
created dessert for the event – I Bic-chiellini – special Euro
2016 “L’Italia e di Moda” – Vanilla cream, basil mango and almond streusel.
Aristortele come fare
filosofia col cucchiaio
Bhegel Assolut X
Creme fraiche, dill and smoked salmon
Bhegel Assolut Y
Hummus and grilled zucchini
Salmorejo Epicureo
Artistortele’s pastry chef Maddalena Borsato
Federico Sarica and Lieke Pansters
Onka Allmayer-Beck,
Arthur Arbesser and Alessio de’Navasques
Marta Casadei and
Paola Giannini
Photographs by Francesco De Luca
9 p.m. - Book Presentation
Desire
and Discipline – Designing Fashion at Iuav – 2005-2015, edited by Maria Luisa
Frisa with Saul Marcadent and Gabriele Monti and published by Marsilio 2016
Introduced
by Maria Luisa Frisa and Giacomo Cosua editor-in-chief Posi+tive magazine
Photograph
by Francesco De Luca
9.30 p.m.
Performance
TTRupcycling/Luminance/Pattern
in the Garden
featuring a selection of work from the Ma and
BA students
Curated
by Mariavittoria Sargentini – sound design Enrico Cestaro
