Sunday, April 24, 2016

Milano: Fuorisalone 2016 – Vitra

Milano: Fuorisalone 2016 – Vitra. As part of the Fuorisalone Vitra installed CasaVitra, a temporary installation  and a pop-up store in the city center and a spatial installation dedicated to color.
CasaVitra. The lounge on the second level of CasaVitra was furnished with products from the Vitra Home Collection, providing an inviting space where visitors can linger and enjoy the atmosphere.

CasaVitra. The color installation was dedicated to the Vitra Color and Material Library, presenting Hella Jongerius’ insights and inspirations about colors, textiles and materials. A comprehensive new publication on the Dutch designer’s work as Art Director for Colors and Materials at Vitra also had its debut in Milan. The book ‘I Don’t Have a Favourite Colour’ documents her decade-long efforts to establish the Vitra Colour and Material Library.
Above. The Color Spa

‘My fascination with color emerges from its enigmatic, inscrutable quality. Color binds together a range of important topics in life: the aesthetic value in art, the scientific research into our human perception, the philosophical questions on the words we use to address colors, the social and cultural relevance of color in our society. All these subjects are connected to our everyday experience of seeing the world in color.’
 Hella Jongerius

CasaVitra – Jasper Morrison – Occasional Lounge Chair - 2016

CasaVitra – Jasper Morrison – Soft Modular Sofa – 2016
Lindell and Co. designer Gabrielle Soyer
sits between her leopard-print cushions

CasaVitra – Jasper Morrison – Soft Modular Sofa – 2016
Lindell and Co. Duncan tiger rug

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