Saturday, May 15, 2010

LIVE FROM NEW YORK - Minimal


New York - May 14th – Minimal.   Party for the opening of Minimal USA showroom in Chelsea’s Art District.  Minimal USA’s Bartolomeo Bellati with one of the two founding brothers of Minimal Italy, Fabio Zanette.  The founders design philosophy is to provide bespoke solutions that creatively mold architectural form, unique materials and technological hardware with the utmost attention to detail.



Minimal USA showroom.  The Italian kitchen company embraces the concept of eco-compatibility, complying with the world’s most stringent environmental requirements dictated by the F4Star certification, fulfilling the requirements of the present generations without jeopardizing those of future ones. Above, Vevre, sliding top kitchen.



Seen at the Minimal USA showroom opening.   Art dealer, Barry Friedman.


Seen at the Minimal USA showroom opening. Lawyer and New York architectural historian,
  Andrew Alpern.


A detail of Andrew Alpern’s tie.  Symbolically the Fornasetti tie is special to  Andrew  who has collected the largest collection of architectural drawing instruments which he has donated to the Avery Architectural and Fine Arts Library at Columbia University. On Monday May 17th he will be signing copies of the catalogue at the university from 5:00 – 7:00 pm.




Seen at the Minimal USA showroom opening. From California, Mary Frances Young and textile and home furnishing designer, John Robshaw.


Seen at the Minimal USA showroom opening.   Photographer, Alessandro Zuek Simonetti who is showing in the Minimal USA space a few photographs from his The Last Neighborhood Standing exhibition.


A detail.  Simonetti’s silver knuckle ring designed by Jules Kim for Bijules


The Minimal Team.  Fabio Zanette, Barto Bellati  and designer, Stefano Venier.


Seen at the Minimal USA showroom opening. Design consultant, Jeffrey Osborne.


Seen at the Minimal USA showroom opening.  Architects Tom Eich , Thomas Overthun and Andre Yousefi.



Seen at the Minimal USA showroom opening. Art director, Charlie Churchward.


Seen at the Minimal USA showroom opening. Giovanna Sofia Pistone loves to sit in the Minimal kitchen.



Seen at the Minimal USA showroom opening. Jewelry designer, Jules Kim.


A detail. A detail of Jules Kim’s rings from her Bijules line in gold and silver.


Seen at the Minimal USA showroom opening. Saks Fifth Avenue’s VP, Terry Schaefer talks to Ozone Socks entrepreneur, Laurie Mallet and artist, Peter Rittmaster.


Seen at the Minimal USA showroom opening.  The Brits – “Smith and Jones”, fashion designer, Gayle Smith and architect, David Snowdon-Jones.


Seen at the Minimal USA showroom opening.   International product designer, Harry Allen.


Seen at the Minimal USA showroom opening.  Barto Bellati and Sasha Tenebaum.


Seen at the Minimal USA showroom opening.  Interior designer, Walter Xavier Ayala.



The Minimal USA showroom.  Guests gathered round the Vevre sliding top kitchen in white lacquer, acacia wood and stainless steel.  In the foreground, Frank Gerard Godlewski, Nally Bellati and Susan Simon.

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