Monday, May 17, 2010

LIVE FROM NEW YORK - Dror and Fenom

New York - May 16th – Dror and Fenom.   The party for the launch of Dror and Fenom was held in the Yigal Azrouel boutique in the Meatpacking District.  Fenom, from phenomenon, is the first modern absinthe, it’s smooth and lightly aromatic taste is handcrafted from traditional herbs.

The Designer of the bottle. Dror Benshetrit, or just Dror as he is better know,  was responsible for the design and branding of Fenom.  “The mirror has many unusual properties that when applied to the standard shape of a bottle, give an individual the unique ability to interact with it.  In a larger atmosphere, the bottle can capture the image of the entire party from its distant spot.” Dror explained.

A detail.  A corner of the Yigal Azrouel boutique in the Meatpacking District where the Dror and Fenom event was held.
Pin It