Milan: FF 2013 – Mauro Grifoni and Matteo
Cibic – Gelato alla Milanese. With a take on the classic Risotto alla Milanese,
art director and creative thinker Matteo Cibic presented his new project Gelato
alla Milanese in the windows of the Mauro Grifoni boutique in Milan center.
Gelato
alla Milanese. At every international event in the design and fashion capital,
Matteo Cibic is present. And, yes he is related to design superstar and Memphis
founder, his uncle Aldo. With his
creative thinking from product to fashion through art, graphic, photography and
exhibits, his job is to create brand identities and products through
storytelling and design.
Gelato alla Milanese – Mauro Grifoni. The
Mauro Grifoni boutique has always been sensitive in promoting young and
avant-garde talents in its windows and in the Corridors and Stairs gallery,
like Pizza magazine, as well as, projects from the IUAV University in Venice.
Above: Saffron-tasting
ice cream is produced with the most seductive of spices. It is a bright yellow
color, sweet, soft, and creamy. Its
exclusive recipe has been studied and produced by the Prodotti Stella research
center and has exploited to the utmost the sumptuous saffron from Zafferano 3
Cuochi.
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