Friday, October 09, 2009

MILANO FASHION: Where - When - Why - What - Who - Want ? ? ?

WHAT:   Illy coffee
WHERE: the press room of La Camera Nazionale della Moda Italiana
   during Fashion Week
WHY:      taste and beauty are inseparable, illy has chosen art, literature and creativity as the languages to express its values and philosophy, for a complete coffee experience involving the eye and the mind.
WANT:      I always enjoy a cup of coffee; it’s an instant “pick me up” a  caffeine fix.
WHO:    the basic Illy white coffee cup, with the red log, was originally designed by architect and designer, Matteo Thun.
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