Flowers – W Fiori. Practically next door to Gold is W Fiori. W stands for Walter Valente. A former visual merchandiser for the likes of Alessi, Jean-Paul Gaultier and Valextra, his dream was to open a florist shop, just like his father. The message that Walter wants to transmit with his flowers is beauty. Walter’s color combinations are daring, like orange and purple, his favorite flowers are peonies, though he confesses “My heartaches for Tuberoses."
