Wednesday, May 09, 2007

Salone del Mobile 2007

Brera – Moroso. Tokujin X Moroso is the title given to the installation by Tokujin Yoshioka in the Moroso showroom in Milan, within which he presents the Panna Chair. The artist gently leads us into the magical world for an intense and total experience of his project in which all white, light, pure and ready amaze. In the East white is the color of spirituality, representing the link with the divine and the color of space and thought. Thus on entering the Moroso space we can feel the magic coming into a surreal, sublime, spiritual, conceptual, subtle, lyrical, gentle place. Our gaze is attracted by a large wall at the entrance that takes us into the central space where another two stage sets leads us into a world where pure creative energy can be felt. The walls are inconsistent, like clouds, cotton wool or sea foam, or ice. Tokujin loves to amaze with simplicity: the set is built with more than three million, carefully arranged transparent straws.

The Chair: is called Panna Chair, designed by Tokujin Yoshioka for Moroso. Panna Chair comes to life when someone sits on it, adapting its shape to the body of the person using it. It is soft, supple, comfortable. Its lines are curved and sinuous. It embraces and surrounds us. It reassures us. It is research, sophisticated design and experimentation.

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